It’s extracted directly from the Moroccan Argania Spinosa tree, a tree that only exists on the desert of Morocco, and 100kg of seeds are necessary to obtain only 1 liter of the product! That’s the reason Argan Oil is also known as the “Moroccan Gold”. It’s a powerful moisturizer and a natural antioxidant that fights against free radicals, strengthens the capillary fiber, restores shine and softness of the hair, and also prevents frizz.
It’s a Capillary Care Technique which aims to reestablish nutrients naturally lost by the hair day-by-day or during chemical processes. It’s based on 3 different stages: Hydration, Nutrition and Reconstruction. Its objective is to provide a stronger, softer, shinier hair.
Over 5 thousand years ago, the Egyptian women already used Olive-Oil-based products for aesthetic and health purposes, since Olive Oil is a powerful invigorating agent that creates a protective layer on the strands and avoids water loss, leaving the hair always hydrated, nourished and protected. It also stimulates blood circulation on the scalp, avoids free radicals and prevents damages caused by UV rays.
It possesses a high index of hydration and an extraordinary emollience power, beyond being extremely nutritive and of easy absorption. It’s ideal for dry, rebellious and frizzy hair. It prevents split-ends and provides a soft and shiny hair.
Ideal for revitalizing dry hair, Coconut Oil maintains the natural hydration of the hair strands and fights against frizz, besides prolonging the brushing straight effect for much longer. It provides the hair with a delicious coconut perfume and its antioxidant action also protects against free radicals.
Also known as the “Treasure of the Caribbean”, it promotes a high impact restoration against damages caused by Summer, chemical processes and Brushing. Rich in Lipids, it instantaneously transforms the damaged hair into a healthy, soft and full of shine one.
The acronym PH means Potential of Hydrogen and its scale serves as a reference to the acidity or alkalinity quantity. Thus, the products with a PH below 7 are defined as acid and the products with a PH above 7 are defined as alkaline. The capillary products with an acid PH seal the cuticles and help retain the hydration and the nutrition of the hair, keeping it soft and shiny.
Keratin being a main protein that composes the structure of the hair, Brazilian Keratin acts profoundly on the strands, restructuring and protecting the capillary fiber. It grants healthy, resistant and well-treated hair, with an unmistakable beauty. Brazilian Keratin also reestablishes the proteinic mass lost with chemical treatments and works as a photoprotective agent and a repairer of damages caused by UV radiation.
It’s an extraordinary antifungal, anti-inflammatory and possesses countless nutritional components, among them: vitamins, mineral salts, enzymes, and amino acids. Thanks to its acid PH, it reduces the porosity of the strands, diminishes the split-ends and reconstructs the capillary fiber, providing the hair with softness and extra shine.